Man holding an EDDM postcard from a local solar company

Every Door Direct Mail

Full-service EDDM Postcards and
Booklet Mailing

Every Door Direct Mail

Full-service EDDM Postcards and
Booklet Mailing

Reach every eligible address on your target mail routes with Every Door Direct Mail (EDDM).

Full-service EDDM printing and mailing helps you reach customers in the areas that matter. No mailing list is required, making local saturation mailing simple and affordable for small businesses. All you need is a print-ready file, an area to target, and a few minutes to place your order. Try it today with EDDM postcards, booklets, folded newsletters, or 8.5x11 flat sheets.

How EDDM Mailing Works

  1. Step 1 Choose an EDDM postcard size, folded newsletter, or booklet.
  2. Step 2 Choose target areas by ZIP code, radius, or individual mail routes.
  3. Step 3 Review job specs, upload your artwork, and submit your order.

Choose an EDDM product to select your mail routes and get instant pricing.

EDDM Postcards

EDDM postcards are the most effective and affordable solution for most local businesses. Choose your target mailing areas by ZIP code, radius or individual mail routes. Every Door Direct Mail® puts your postcards in every mailbox.

1
Select Print Size
2
Choose Delivery Areas
3
Checkout / Upload Files

These postcard sizes meet USPS requirements for Every Door Direct Mail. USPS may not be able to accommodate custom sizes.

Choose Residential Only or All Addresses to filter your target audience as needed.

Please be aware that tracking information from USPS is limited.

More Info...

Why is Detailed Tracking Unavailable for EDDM?

We deliver your EDDM postcards to our local post office in Wisconsin or California. This is the most we can track with our system. USPS then transports your mailers to the appropriate local post office(s) as needed for final delivery. Most USPS services do not offer more detailed tracking.

DocuCopies.com cannot confirm or guarantee the final delivery by USPS, and cannot refund your order due to issues with USPS completing delivery, since this is out of our control. Please contact USPS directly for more information about First Class Mail and EDDM delivery limitations.

Please be aware that tracking information from USPS is limited.

More Info...

Why is Detailed Tracking Unavailable for EDDM?

We deliver your EDDM postcards to our local post office in Wisconsin or California. This is the most we can track with our system. USPS then transports your mailers to the appropriate local post office(s) as needed for final delivery. Most USPS services do not offer more detailed tracking.

DocuCopies.com cannot confirm or guarantee the final delivery by USPS, and cannot refund your order due to issues with USPS completing delivery, since this is out of our control. Please contact USPS directly for more information about 1st Class and EDDM limitations.

EDDM Booklet Mailing

EDDM Booklet Mailing

Mail catalogs, magazines and more with Every Door Direct Mail.

Every Door Direct Mail® is now available for saddle stitch booklets, too. Choose your target mail routes and get your booklets delivered to every address.

Click the button to choose your mail routes. You'll choose your printing options after.

Pick Mail Routes

What is EDDM mailing?

Every Door Direct Mail®, or EDDM, is a geographically targeted saturation mailing service offered by USPS. Popular for local businesses and organizations, Every Door Direct Mail offers several advantages over other direct mailing services:

  • No Mailing List Required: You choose the geographic areas where you want your mail piece delivered.
  • Flexible Targeting: Blanket entire ZIP codes with your EDDM mailer, or narrow it down by radius or individual mail routes. Choose Residential or Residential & Business for the most accurate targeting and cost control.
  • Affordable Saturation Mailing: EDDM uses discounted USPS saturation-mail postage, making it an economical way to distribute postcards, booklets, newsletters and flat-sheet mailers throughout a local area.
Female resident flipping through EDDM postcards at the mailbox

Why Choose Every Door Direct Mail vs. 1st Class or Bulk Mailing?

  • Ease of Use: Simply choose your delivery routes, enter your printing specs, upload your artwork, and submit the order.
  • No Mailing List Required: EDDM is delivered to every eligible address on your targeted mail routes.
  • Fast: Typically 3-14 business day delivery once mailed* .
  • Available with multiple USPS-approved postcard sizes, 11x17 half-folds, and saddle stitch booklets.

First Class

  • Requires a mailing list.
  • More costly (over 2x more than EDDM).
  • Fastest: 1-10 Business Days

3rd Class Bulk / Marketing Mail

  • Requires a mailing list.
  • More costly (up to 2x more)
  • Slowest: Up to 3-4 weeks for delivery.
* Estimated mailing time is counting from when the job reaches our local post office. In some cases, they may then ship mailers to other USPS locations before mail distribution can begin.
USPS workers sorting EDDM postcards for mailing

Is Every Door Direct Mail Right for Me?

EDDM is most popular and effective for local businesses, professionals and organizations with one or more of the following characteristics:

  • They serve customers within a defined geographic area.
  • Most households on a selected route could realistically use their services.
  • They have an offer, event or announcement relevant to an entire neighborhood.

Does your business or organization serve a specific area? Do you offer services that the average person, homeowner, business owner, college student, etc., needs on a regular basis? Are you mobile or do you deliver within a certain area? Are you promoting an event? If you answered yes to any of these, EDDM might be the best solution for you.

Common Uses for Every Door Direct Mail (EDDM)

Here are some examples of the most popular use cases for EDDM mailing:

  1. Home-service businesses Roofing, HVAC, plumbing, landscaping, pest control, painting, remodeling and cleaning
  2. Restaurants and food businesses Menus, coupons, grand openings and delivery promotions
  3. Real estate professionals Just-listed and just-sold announcements, neighborhood farming and agent introductions
  4. Local retail businesses Sales, new locations, seasonal promotions and product launches
  5. Health and personal-care providers Dentists, chiropractors, optometrists, urgent care centers, salons and spas
  6. Automotive businesses Repair shops, dealerships, tire stores, detailing services and oil-change offers
  7. Fitness and recreation businesses Gyms, fitness studios, youth sports, camps and recreation programs
  8. Local financial and professional services Insurance agents, tax preparers, attorneys and financial offices
  9. Nonprofits and religious organizations Fundraisers, community events, donation appeals and service announcements
  10. Schools and educational organizations Enrollment campaigns, open houses, school events, adult education and private-school recruitment
  11. Political campaigns and government agencies Candidate mailers, public notices, community programs and local initiatives
Plumbers use EDDM postcards to get new customers.
Restaurants use EDDM to send half-fold.
EDDM booklets & catalogs

How can Every Door Direct Mail help grow my business?

Every Door Direct Mail is one of the most affordable and effective marketing tools available for local businesses serving a particular area. Here are several ways EDDM postcards and mailers can help grow your business:

Increased Visibility: By mailing postcards directly to households in your chosen area, you can increase your business's visibility and reach a wider audience. Design your EDDM booklets, postcards and newsletters strategically to catch attention and provide a tangible, visual representation of your business.

Brand Awareness: Consistently sending postcards and other marketing pieces to your target audience helps build brand recognition and familiarity, which can lead to increased trust and loyalty down the road.

EDDM postcard in mail box

Targeted Offers and Promotions: Printing EDDM postcard mailers allows you to highlight specific offers, promotions, or events happening at your business. Tailoring your message to suit the needs and preferences of your target audience makes it more likely to resonate with them and encourage them to take action.

Measurable Results: Unlike many print products, EDDM postcards offer a measurable marketing channel. By including unique discount codes, tracking URLs, or dedicated phone numbers on your postcards, you can track the response rate and determine the effectiveness of your campaign. This data helps you assess the return on investment and make data-driven decisions for future marketing efforts.

Local Community Connection: Mailing postcards with EDDM provides an opportunity to establish a connection with your local community. By showcasing your business and its involvement in community events or initiatives, you can position yourself as a trusted and valued local establishment.

Remember: to maximize the impact of your EDDM campaign, it's important to create compelling designs with engaging content, and have a clear call-to-action. Make sure your EDDM postcards reflect your brand identity and show a clear value proposition.

Avoid Costly Mailing Lists: EDDM allows you to target specific geographical areas to reach customers in your local area. You can target areas as widespread as entire ZIP codes, or get as granular as individual mail routes.

Cost-Effective Printing & Postage: Postcards are a cost-effective marketing solution compared to other traditional advertising methods. EDDM doesn't require you to have a mailing list or permit, meaning you avoid the costs associated with traditional direct mail campaigns. It's cheaper than a typical bulk permit, too.

EDDM Mailing Panel Layout

4x12 Example Design Layout

Within a 3" area on the right side of your piece, please leave a 1" x 1" and 2.75" x 1" blank area for the postal indicia and address block.

To help ensure compatibility with USPS scanning equipment, we recommend an expanded blank area for the mailing panel.

Expanded mailing block recommended for EDDM postcards

Every Door Direct Mail FAQs

What EDDM postcard sizes are most popular?

The most popular EDDM postcard sizes at DocuCopies.com are 6.25x9, 6.25x11 and 8.5x11 inches. We also offer larger postcards, flat mailers and folded formats.

These preset options are designed to meet USPS EDDM flat-size requirements when printed and prepared through our service.

How is EDDM different from targeted direct mail?

EDDM delivers a mailpiece to every eligible residential address, or every residential and business address, on the USPS carrier routes you select. You do not provide a list of individual recipients.

Targeted direct mail uses a mailing list containing specific names or addresses and may support individual personalization. It is generally better when you need to reach existing customers or a narrowly defined audience.

EDDM mailpieces use simplified addressing such as "Postal Customer" rather than an individual recipient's name.

Can EDDM mailpieces be tracked?

USPS does not provide individual-piece tracking for EDDM mail. DocuCopies.com can confirm when a campaign has been submitted to USPS, but detailed final-delivery scans are generally unavailable.

USPS does not guarantee that Marketing Mail will arrive within a specific number of days.

How can I measure the results of an EDDM campaign?

Include a campaign-specific QR code, landing-page URL, coupon code or telephone number on your mailer. These methods help you measure responses, leads and sales generated by a particular EDDM campaign.