Every Door Direct Mail® (EDDM)
Targeted mail marketing with EDDM postcards and booklets.
Every Door Direct Mail® (EDDM) for postcards and booklets gives you the power of a bulk mail campaign at a fraction of the cost. Mail to every address in your area without a mailing list, and without spending a fortune.
What is EDDM mailing?
Attracting more local business with direct mailing has never been easier. All you need is a print-ready file, an area to target and a few minutes to place your EDDM order.
Select your target delivery routes, checkout, and relax. We print and deliver your EDDM mailer to USPS, who then delivers it to every mailbox in your target areas.
EDDM Postcards
Select a USPS-approved EDDM postcard size below.
Targeted postcard mailing is cost effective and powerful. Choose your target mailing areas by ZIP code, radius or individual mailing routes. Every Door Direct Mail® puts your postcards in every mailbox.
 Select Print Size |  Choose Delivery Areas |  Checkout / Upload Files |
ℹPlease be aware that tracking information from USPS is limited.
More Info...
Why is Detailed Tracking Unavailable for EDDM?
We deliver your mailing job to our local post office in Wisconsin or California. This is the most we can track with our system. USPS then transports your mailers to the appropriate local post office(s) as needed for final delivery. Most USPS services do not offer more detailed tracking.
DocuCopies.com cannot confirm or guarantee the final delivery by USPS, and cannot refund your order due to issues with USPS completing delivery, since this is out of our control. Please contact USPS directly for more information about 1st Class and EDDM limitations.
Please be aware that tracking information from USPS is limited.
More Info...
Why is Detailed Tracking Unavailable for EDDM?
We deliver your mailing job to our local post office in Wisconsin or California. This is the most we can track with our system. USPS then transports your mailers to the appropriate local post office(s) as needed for final delivery. Most USPS services do not offer more detailed tracking.
DocuCopies.com cannot confirm or guarantee the final delivery by USPS, and cannot refund your order due to issues with USPS completing delivery, since this is out of our control. Please contact USPS directly for more information about 1st Class and EDDM limitations.
EDDM Booklet Mailing
Mail catalogs, magazines and more with Every Door Direct Mail.
Every Door Direct Mail® is now available for saddlestitch booklets, too. Choose your targeted mailer routes and get your booklet mailed to every address.
Click the button to choose your mail routes. You'll choose your printing options after.
Pick Mail Routes
Why EDDM vs. Bulk Mailing or Email?
- Hit every mailbox in your target area without lifting a foot
- No permits, addresses or mailing lists required
- Typically 3-10 business day delivery once mailed*
- First-class service, cheaper than bulk or priority
How can EDDM postcards grow my business?
EDDM (Every Door Direct Mail) postcards can be an effective marketing tool to help you grow your business. Here are several ways targeted direct mailing can benefit your business:
Targeted Local Mailing: EDDM postcards allow you to target specific geographical areas, such as neighborhoods or ZIP codes, to reach potential customers in your local area. This targeted approach ensures that your marketing efforts are focused on the areas most likely to generate business for you.
Cost-Effective: Postcards are a cost-effective marketing solution compared to other traditional advertising methods. Since you're not required to purchase a mailing list or pay for individual addresses, you can save on the costs associated with traditional direct mail campaigns. EDDM mailing is cheaper than a typical bulk permit, too.
Increased Visibility: By mailing postcards directly to households in your chosen area, you can increase your business's visibility and reach a wide audience. EDDM postcards are designed to catch attention, and they provide a tangible and visual representation of your brand, products, or services.
Brand Awareness: Consistently sending EDDM postcards to your target audience helps build brand awareness. By repeatedly exposing potential customers to your brand, you establish recognition and familiarity, which can lead to increased trust and loyalty.
Targeted Offers and Promotions: EDDM postcards allow you to highlight specific offers, promotions, or events happening in your business. You can tailor your message to suit the needs and preferences of your target audience, making it more likely to resonate with them and encourage them to take action.
Measurable Results: EDDM postcards offer a measurable marketing channel. By including unique discount codes, tracking URLs, or dedicated phone numbers on your postcards, you can track the response rate and determine the effectiveness of your campaign. This data helps you assess the return on investment and make data-driven decisions for future marketing efforts.
Local Community Connection: EDDM postcards provide an opportunity to establish a connection with your local community. By showcasing your business and its involvement in community events or initiatives, you can position yourself as a trusted and valued local establishment.
Remember, to maximize the impact of your EDDM postcard campaign, it's important to create compelling designs, craft engaging copy, and have a clear call-to-action. Additionally, ensure that your postcards reflect your brand identity and communicate your unique value proposition effectively.
Is Every Door Direct Mail Right for Me?
Does your business or organization serve a specific area? Do you offer services that the average person, homeowner, business owner, college student, etc., needs on a regular basis? Are you mobile or do you deliver within a certain area? Are you promoting an event? If you answered yes to any of these then EDDM might be the best solution for you.
- Restaurants
- Houses of Worship
- Contractors
- Realtors
- Gyms / Fitness Clubs
- Banks / Loan Companies
- Retailers
- House Cleaners
- Laundromats / Dry Cleaning
- Food & Clothing Drives
- Elections
- Doctors / Dentists
- Community Outreach
- Local Event Promotion
EDDM Mailing Panel Layout
Example: 4" x 12" Every Door Direct Mail Postcard
How Will My Piece be Addressed?
All Every Door Direct Mail piece must have the entire mailing label on the "top half" of the piece. The orientation of the label, whether it's applied on the long or short side, does not matter (except that labels placed parallel to the shortest end must not be upside down). The shortest end will always be the top half of the piece. Length is always the longest side. (Example below)
EDDM Printing FAQ
What EDDM postcard sizes are most popular?
The most popular sizes for EDDM postcard mailing are 6.25x9, 6.25x11 and 8.5x11.
The United States Postal Service has specific size requirements that must be met for EDDM postcard mailing. But, as is typical with government websites, their description of the dimensional requirements is very convoluted.
We've selected common USPS-approved sizes as preset options above.
How is EDDM mailing different than bulk mail?
Direct mail with a bulk mailing permit requires a mailing list. So if you're trying to mail to a list of clients or customers whose addresses you already have, you'll want to go here instead.
Every Door Direct Mail is intended for everyone else. With EDDM mailing, you select the specific mail routes that you want your postcards or booklets delivered. We print your materials and bring them to our local USPS office, and they handle the rest.
The addressing area on the postcard will be generic; so rather than saying "John Smith, 742 Evergreen Terrace..." it will say "POSTAL CUSTOMER" followed by a string of internal routing numbers.
How reliable and effective is Every Door Direct Mail (EDDM)?
Unfortunately, the postal service has very limited tracking for EDDM services. The most you'll be able to see in most cases is that they were delivered to the local USPS center for final distribution.
Naturally, this generates some skepticism, since government employees and their daily tasks are not often accountable to the general public. The best way to gauge how well your EDDM campaign is working (being delivered) is to include yourself, some friends or family in your target delivery routes. You can then follow up with them directly (about 2 weeks should be enough time) to make sure that they received the mailers.
Since the delivery portion of this service is beyond our purview, we cannot guarantee that the final delivery is made, nor can we reprint or refund EDDM mailing services.
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